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I tried the famous $140 cake that Tom Cruise gifts to his celebrity friends every holiday season

  • I tried the famous “Tom Cruise Cake,” which the actor sends to a select group every Christmas.
  • Recipients have included Glen Powell, Jon Hamm, Kirsten Dunst, and Elle and Dakota Fanning.
  • The dessert is a white chocolate bundt cake from Doan’s Bakery in Los Angeles.

‘Twas the weeks before Christmas, when all through Hollywood, every celebrity was stirring, even Glen Powell.

Their assistants and publicists checked the mail with care, in hopes that the famous “Tom Cruise Cake” would soon be there.

We may have taken some creative liberties with the iconic “A Visit from St. Nicholas” poem, but there’s no denying that Cruise’s annual gift has become the stuff of legends.

Every year, the “Mission: Impossible” star sends white chocolate coconut bundt cakes from Doan’s Bakery in Los Angeles to a select group of friends and former costars. It’s a list that every celebrity wants to be on.

For those not on the list or local to LA, the famous cake is also available on Goldbelly for $140. Of course, I had to order one for the holidays to see what all the hype was about.

Katie Holmes introduced Tom Cruise to his favorite Christmas gift.

Tom Cruise and Katie Holmes split in 2012.

Fairchild Archive/Penske Media via Getty Images

Karen Doan, the self-taught baker behind the famous cake, revealed during a 2021 interview with Spectrum News 1 that Holmes, who was married to Cruise from 2006 to 2012, had learned about Doan’s Bakery from Diane Keaton while they were working on the 2008 film “Mad Money.”

“When Tom and Katie had a big party at their new home in Beverly Hills, we did all the cakes,” Doan said. “They loved it.”

Cruise and Holmes’ marriage didn’t last, but his relationship with Doan’s Bakery has continued for over a decade.

“This has become so popular that I would say when the phone rings, 80% of the people, that’s what they want,” Doan said about the coconut cake in 2021.

The “Tom Cruise Cake,” as it’s since been nicknamed, has become a status symbol in Hollywood.


Tom Cruise

Cruise always sends the cake to his former costars, including Glen Powell and Tom Hanks.

Gareth Cattermole/Getty Images

Whether it’s a bouquet of flowers from Beyoncé or some Meghan Markle marmalade, the A-list loves to show off their exclusive gifts on Instagram. Celebrities, they’re just like us!

The “Tom Cruise Cake” is no different. Stars like Mindy Kaling and Glen Powell have posted pictures of their cakes, and the famous dessert is a frequent discussion on the talk show circuit. Celebrity gossip blogs even publish lists detailing which celebrities — including Jon Hamm, the Fanning sisters, and Angela Bassett — make the cut every year.

The cake itself has also won high praise. Kirsten Dunst told Graham Norton in 2016 that it was the “best coconut cake I’ve ever had in my life,” and Tom Hanks called it “off-the-scale fantastic” during a 2023 video for Mythical Kitchen. The actor loves the cake so much that he said it would be one of the dishes he’d want for his last meal on earth.

I don’t think I’ve ever tried a cake with so much hype. Clearly, it had a lot to live up to.

My cake arrived two days after I ordered it on Goldbelly.


Tom Cruise cake in its shipping box

The cake was individually wrapped in plastic and tied with a green bow.

Anneta Konstantinides/Business Insider

I ordered the cake on December 18 and selected two-day shipping, which was an additional $35. There were also options for five-day delivery ($20) and six-day delivery (free). Unfortunately, due to high demand, you now need to join a waitlist for the cake on Goldbelly, although those in LA can still purchase it from Doan’s Bakery for the much cheaper cost of $66.

The dessert, which ships nationwide, was delivered frozen with dry ice. The cake itself was individually wrapped in plastic, topped with a bright-green bow, and tucked inside a Doan’s Bakery box.

I unwrapped the cake and stuck it in the fridge to defrost overnight.


Tom Cruise cake unwrapped

The cake from Doan’s Bakery serves 12 to 16 people.

Anneta Konstantinides/Business Insider

The hefty 10-inch cake — which serves 12-16 people and weighs 3 pounds — can last in the refrigerator for up to five days or in the freezer for four months.

Cobie Smulders told Jimmy Fallon in 2019 that she’ll “slowly chip away” at the dessert until March.

When my family and I first tried the cake, it was still pretty frozen.


Tom Cruise cake sliced

Slicing into the bundt cake.

Anneta Konstantinides/Business Insider

With its generous dusting of coconut flakes, the bundt cake makes for an angelic and festive centerpiece. But, at first, it was hard to appreciate the flavor.

This is already a dense and buttery cake, and it hadn’t fully defrosted after 24 hours in the fridge. Paired with the cream cheese frosting, the texture was really heavy. My parents and I weren’t super impressed, but we decided to hold our opinion and give the cake another day to fully defrost.

With each passing day, we liked the cake more and more.


A slice of Tom Cruise cake

A slice of the white chocolate bundt cake.

Anneta Konstantinides/Business Insider

This is definitely a maximalist cake — something Doan said was always part of her ethos.

“I don’t skimp on ingredients,” she said during the Spectrum News 1 segment in 2021. “Everyone says, ‘Less is more, Karen,’ because I want to put more white chips. I want to put more coconut!”

I’m glad she didn’t listen when she created this cake recipe, especially when it came to the white chocolate chunks. Their texture adds just a hint of delicious crunch to the cake, and there’s a warmth to the flavor that helps cut through the intense punch of sweetness. The toasted flakes are also a nice touch, adding depth without giving each bite an overwhelming coconut flavor.

When I woke up for breakfast one morning this week, I found myself craving another slice of the cake. It had surprisingly grown on me. My parents agreed, although they’re not convinced it’s worth the price.

“I’d eat it again, if someone sent it as a gift,” my dad said.

You heard him, Tom!




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I invented a new type of landline for kids, and my daughter’s friends tested it out. This year, we’ve raised $3.5 million in funding.

This as-told-to essay is based on a conversation with Chet Kittleson, founder of Tin Can. It has been edited for length and clarity.

About three years ago, I was picking my daughter up from school and started chatting with parents about how arduous it is to run the kids’ social lives. One mom said that she felt like an executive assistant for her daughter. There was a lot of frustration and angst toward the kids, and as a dad of three, I understood it.

But that day, I played devil’s advocate. What else are the kids supposed to do, I asked. My first social network was the landline, but my kids didn’t have that. Most of the parents I knew were delaying cellphones, but that left the kids reliant on us for coordinating meet-ups.

I got to thinking: wouldn’t it be cool if there was a landline my kids — who are now 10, 8, and 5 — could use to organize their own social dates?

The phone led to my daughter walking to school with friends

I had been working at the tech and real estate company Redfin, which I loved because the company environment allowed me to be a rising executive and an active dad. Still, I had this itch to build a company of my own. I left to start another real estate-related company, but ultimately, we didn’t have a product-market fit, and had to call it quits after about two years.


Kids on the phone

The cofounder’s daughter started walking to school with friends thanks to her landline.

Courtesy of Tin Can



The same week I wrapped up that venture, I brought my co-founders over to talk about making my landline idea a reality. We spent a week at my kitchen table, making prototypes. By the end of the week, we had five phones.

Two of the prototypes went to my daughter’s friends. Right away, we started noticing the kids organizing more playdates and sleepovers. My favorite moment came when the phone rang at about 8:15 in the morning. My daughter’s friend was inviting her to walk to school for the first time.

I want to use tech to build better in-person connections

Right away, I started getting texts from other local parents, asking if they could get a phone. I made about 50 prototypes and installed them myself. I asked customers what they liked about the phone and what they were worried about when it comes to kids and tech, which helped me refine the product.

We officially started selling Tin Cans in April of this year. For parents, the phone is a symbol of a simpler time. For kids who have often never experienced independent communication, it delivers a new superpower they didn’t know they wanted.


Tin Cans

The company has raised $3.5 million in funding.

Courtesy of Tin Can



Today, we have Tin Cans in every state and Canada. We’ve raised $3.5 million. I’m excited to build a different type of technology company: one that uses tech to build connections and healthy relationships.

We’re trying to foster independent kids

Personally, that’s extremely meaningful to me because I’ve always struggled with anxiety and had my own challenges with screen addiction. I stopped using social media a few years ago after noticing that it was distracting me from moments with my kids.

Today, my family has two Tin Cans: one in a shared area of the home and another in my oldest’s room. These days, my kids frequently get calls from friends asking them to walk to school. They have more sleepovers or just chat with their grandparents.

There are also more subtle changes. When we pick up takeout, my kids are often the ones to go in and claim the order. That confidence is a symbol of the strong, autonomous children my wife and I are trying to raise.

One mother told us that Tin Can helped her daughter find her voice — literally. The girl started off talking quietly and timidly, but within weeks, was louder. That confidence translates to the real world, and the Tin Can lifestyle we’re hoping to foster.




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